CONGRATS SPY FOUNDER BORIS SAID TAKING 1ST PLACE AT NASCAR MONTREAL

August 30th, 2010

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Photo: AP

As one of the founders of SPY, a special congrats to Boris Said capturing his first NASCAR Nationwide Series win at Circuit Gilles in Montreal, Villeneuve this past weekend. Thanks Boris for all your support and continued vision. We look forward to the many more great memories and wins with you!

SPY BOOT CAMP 8 FILES RELEASED!

August 26th, 2010

The official SPY Boot Camp 8 files are here! The SPY/VAS Boot Camp 8 DVD is being edited as we speak! Stayed tuned for its official release…

Special thanks to the SPY Boot Camp retail contest winners who made this possible!

Kenny
Amanda C.
Audrey
Colin
Justin
Kenneth
Brett
Sean (Online consumer winner)
Sara
Amanda E.

A jam packed week of shenanigans from Rob’s Fantasy Factory party in downtown LA, to VIP access tour at X Games 16, hanging poolside at the SPY mansion, riding moto at Pala Raceway, hot laps at K-1 Speedway, surfing with the Transworld Surf crew, sushi with overflowing saki bombs, to Surf Bowl in Oceanside, boating and shredding at the Carlsbad lagoon, an afterparty at Zenbu and everything else rolled in between.

DAY 1

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http://blog.spyoptic.com/2010/08/spys-boot-camp-8/

DAY 2

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http://blog.spyoptic.com/2010/07/boot-camp-day-2-x-games-16/

DAY 3

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http://blog.spyoptic.com/2010/08/boot-camp-day-3-kickin-it-poolside/

DAY4

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http://blog.spyoptic.com/2010/08/boot-camp-day-4-moto-at-pala-raceway/

DAY 5

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http://blog.spyoptic.com/2010/08/boot-camp-day-5-surf-day-with-transworld-surf/

DAY 6

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http://blog.spyoptic.com/2010/08/boot-camp-day-6-wake-day-shred/

Visit the SPY Facebook page for more photos here

Additional media coverage:

Transworld Business
http://business.transworld.net/43475/uncategorized/spy-optic-boot-camp-barbecue/

Transworld Surf
http://surf.transworld.net/1000110938/photos/transworld-surf-crashes-the-spy-boot-camp/

Wakeboarding
http://wakeboardingmag.com/photos/2010/08/06/photo-gallery-spy-boot-camp-8/

Alliance Wakeboard
http://www.alliancewake.com/wake/spy-boot-camp/

SPY’s MC to be Inducted into Motorsports Hall of Fame

August 24th, 2010

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FOR IMMEDIATE RELEASE—Carlsbad, CA—Tuesday, August 24th, 2010—The SPY family is pleased to congratulate and celebrate SPY’s legendary MC “King of Supercross,” seven-time AMA Supercross Champion Jeremy McGrath as he will be inducted into The Twenty Second Annual Motorsports Hall of Fame of America. MC will accept this honor at The Fillmore in Detroit, Michigan, on Wednesday evening, August 25th 2010.

Jeremy has been an ambassador and a huge part of the SPY brand since 1995 and continues to push SPY to the next level. His vibrant energy, charisma and talent are unmatched and we’re amped to go full throttle for 2011 by celebrating MC’s 11th SPY signature moto goggle.

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With the September release of the  “Throwback MC11” in the Klutch model, SPY is thrilled to have its favorite son honored in the Motorsports Hall of Fame. Jeremy’s 11th signature goggle features a triple row silicone, black face fleece, green vent covers, a signature MC print on the smoke with green mirror lens and to top it all off includes a free bonus lens! Jeremy’s retro design was inspired by his first SPY MX goggle season that put him on track for fame and for the world to welcome his greatness with open arms.

Jeremy never ceases to amaze us and we are proud to join with him the highest honor Motorsports has to offer.

Stay tuned for full coverage as Fuel TV will be filming his special induction into an episode of FIRST HAND.

For more information check out McGrath’s official website at http://nacnac.hookit.com/members/therealmc/blog/ and http://www.fuel.tv/Firsthand.

Spy + Ken Block = Gymkhana 3

August 24th, 2010

Today Gymkhana will be dropping the first part of their third film, we thought since we are a part of the “Block Party” now that we should take a roll in helping blast this out to the masses, since we know everyone is going to love it. This video is next level. Check out the “Cool Kids” rocking our Tice shade as well as Ken rocking our Murena’s and Kubriks. Keep checking back for the next part of the video and check in on our facebook fan page for the play by play. Big shout out to DC for making this all happen.

Spy welcomes Ken Block

Spy welcomes Ken Block

Ken rocking the Kubrick

Ken rocking the Kubrik

Long Island MX

August 24th, 2010

Long Island MX was a fun event with a bunch of top riders like Grant Langston, Travis Pastrana, Tevin Tapia, Davi Millsaps, Martin Davalos, and Derek Anderson. This is the second annual L.I. MX race and it was packed with over 5,000 fans. Red Bull had a big presence with their own Sky Divers, Travis Pastrana doing some freestyle, and a great after party with a limo bus and all.

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Jeremy McGrath dominates Powder Mountain MX

August 24th, 2010

Jeremy designed the track at this amazing location in the mountains of Utah. He won every moto he raced this past weekend and he is now on his way to Chicago to be inducted into the motorsports hall of fame.

Last year’s inaugural Powder Mt. MX drew an astounding thousand entries and 15,000 fans – which made this the largest outdoor motocross event in the history of the great State of Utah. Sculpted into the 8,000-foot elevation Powder Mt. ski runs, the amazing vistas and pure air of Utah’s north country make for a highly memorable MX experience.

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SPY Sponsors the 48th Annual East Coast Surfing Championships August 25-29th Virginia Beach, VA

August 24th, 2010

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Just in time for the last few days of summer SPY will be sponsoring the 48th annual East Coast Surfing Championships from August 25th-29th in Virginia Beach, Virginia. Hundreds of amateur and pro surfers, including SPY’s own Ben Bourgeois, Cody Thompson, Tyler Newton, and Nick Rupp, will go head to head for East Coast surfing titles with purses totaling $30,000.

Back for another year, the SPY crew will be out in full force! Come and kick it at the SPY booth in the vendor village for some beach games, prize giveaways, and your chance to win an exclusive pair of SPY shades before they are out in stores. It will be a hot one but with all the shenanigans we have in store you won’t even notice the heat!

Be sure to check for our SPY updates on our SPY Facebook and Twitter pages.

For more information about ECSC check out www.surfecsc.com

Live thru our lens.

Does anyone have more f-in fun than wade goodall

August 19th, 2010

Check out Wade’s newest webisode from his site Creative Destruction.

To see more of his life go to his site by clicking here

Our Good Old Boy Brent Sandor.. Making Waves

August 19th, 2010

Check out our beloved Brent Sandor making waves in the industry, with his aggressive edgy take on goggle design and his love for art.  Brent breaks it down to us in his interview on Shay Boarder how snowboarding and art open may doors for him; “Snowboarding and art have introduced me to a world of friends and allowed me further my love of art and design. Snowboarding and art have brought me places and experiences most people will not get. It sounds cliché, but skateboarding, surfing, and snowboarding defined the fork in the road where I chose the path I am on today…” We here at Spy feel blessed to have Brent manning our guns when it comes to the world of goggle design.. Congrats Brent.. its true what they say.. Hard work does pay off.

Check the interview at www.shayboader.com or click the highlighted Shay Boarder above

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Jeremy McGrath inducted into the Motorsport’s Hall of Fame

August 19th, 2010

The “King of Supercross” Jeremy McGrath will be inducted into the Motorsport’s Hall of Fame August 24th and 25th in Detroit, Mich.

This weekend he is racing at the Monster Energy Powder Mountain Motocross event in Utah. He will leave that race and head straight to Detroit to unveil a permanent display at the prestigious Hall of Fame. After he receives one of motorsport’s highest honors, he’s back on the plane and headed for Chicago to race the next round of the TORC off-road race series where he scored his first pro 4 wheel win last weekend.

Jeremy has had a big part in creating the stylish vibe at SPY and continues to deliver like he always has. Jeremy helped SPY get on the map in 1995 and has continued to push SPY to the next level.

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